000 00391nam a2200181Ia 4500
008 240220s9999 xx 000 0 und d
041 _aENG
082 _a658.8
100 _aJain S. C.
245 0 _aMarketing planning and strategy
250 _a6 Ed.
260 _bThomson South Western
260 _c2004
300 _a1 TO 925p.
365 _b495
650 _aMBA
942 _cMBA
999 _c7110
_d7110