Kotler Philip. <br/><br/>
Marketing Management 

 - 6th . Ed. 
 - NEW DELHI  PHI LEARNING PRIVATE LIMITED.  1989 
 - 777p. 
<br/><br/><label>ISBN: </label>876925131 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MBA
<br/><br/><label>Dewey Class. No.: </label>658.8