Karunakaran K. <br/><br/>
Marketing management text and case in indian context 

 - 3 Ed. 
 - Pune  Himalaya Publishing House  2012 
 - 618p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BBA
<br/><br/><label>Dewey Class. No.: </label>658.83